Leading direct-to-home (DTH) broadcaster, DishHome, has announced the launch of its new lifestyle channel on its platform.
Consumers’ viewing habits are changing, and it’s landed a clear impact on the overall broadcast sector. Despite the challenges posed by the pandemic and other setbacks, broadcasters are seeing virtue in launching new channels. Even during the lockdown, people turned to televisions to keep themselves engaged and entertained.
Leading direct-to-home (DTH) broadcaster, DishHome, announced the launch of its new lifestyle channel ‘My Zen TV’ on the platform. The channel presents content that is a perfect encapsulation of food, travel, lifestyle, home improvement, cultures, health and wellness.
DishHome identified a need gap in the lifestyle genre to serve a holistic entertainment experience to the specific target audience. The viewers seek experiences all around the world but from the comfort of their own homes. Watch My Zen TV only on DishHome’s Channel no 969.
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