Brocade: The new trendsetter

January 19, 2022
1 MIN READ
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With the ever-growing trend of the fashion industry in the nation, local fashion brands have finally begun to flourish. However with increased sales and exponentially increasing customers comes the cut-throat competition that could propel these very fashion brands to mainstream success or prove detrimental to the survival of it.

In these precarious fashion markets, one brand always stood out to me, pioneering Nepal’s modern fashion sphere in street and comfort wear. “Brocade” today through its unique blend of colors and distinct fashion mantra has caught the eyes of many in the Nepali Fashion community. Hence, we reached out to the minds behind Brocade’s recent meteoric rise, “My journey was an easy one as my family was always very supportive of my profession. I knew I wanted to become a fashion designer and used to design clothes for my friends. But never in my mind did I think I would get so much love for the designs from others.” says Alisha Gauchan, the mother of the Brocade project.