The sensation that is the Korean culture tantalises the entire world, gripping every nook and cranny of the world through its brilliant-flashy Korean-Pop idols/music and ever-dramatic yet edge of your seat plots in its Korean Dramas. The Korean entertainment field has swept across the world like wildfire, managing to enamour millions if not billions of fans worldwide, luring them to the Korean entertainment culture, full of glitz, glamour, presence, and panache. As a direct result of this massive and rapid globalisation, the world has been made privy and has devoured Korean beauty cosmetics and the Korean lifestyle in general.
Similarly, Korean cuisine, due to this exponential exposure boom, has gained a massive following amongst teens around the world flogging to their nearby Korean restaurants to feast upon the same food their idols on screen do. However, despite maintaining the panache and style aspect to it, Korean cuisine establishes its niche as the antithesis of what the Korean Entertainment scene was built upon. To Koreans their food isn’t loud and glitzy, rather their cuisine philosophies revolve around the harmony flavours create and the medical benefits the food exudes when balanced to perfection.