Advertisers

Big name advertisers from Netflix to Google are paying as much as $7 million for a 30-second spot during the big game on Sunday, seeking to capture the attention of the roughly 100 million viewers who tune in each year.

Twitter's new owner on Friday (local time) acknowledged that ad spending on the platform had slumped.

Meta will start publicly providing more details about how advertisers target people with political ads.

Video sharing platform YouTube has confirmed that YouTube Rewind, the company's annual year-end round-up of trends, creators, memes, and the most popular videos on the site, has been cancelled for good.